LEGO® ︎︎︎ World Play Day ︎︎︎ ‘The Wish Stream’
‘
The Wish Stream’
To celebrate World Play Day, we’ve asked kids for their wildest ideas to make the planet more playful. Then we’ve built them out of LEGO bricks and let their ‘Wish Stream’ lit up the streets of New York, Boston, Berlin, Shanghai, LEGO’s own backyard in Billund - while online, it went on to colour millions of YouTube headmasts. Ready to play? ‘Build me a…’
Credits ︎︎︎ Creative Director | Concept + Art Direction
Animation: I LOVE DUST, UK
